HubSpot CRM & Marketing Automation Specialist

This is a remote position. We are seeking a proactive and detail-oriented HubSpot CRM & Marketing Automation Specialist to support the setup, management, and optimisation of CRM workflows, marketing automation, and event-related communications. This role is ideal for someone with strong hands-on HubSpot experience who enjoys troubleshooting, improving processes, and ensuring automations and campaigns run accurately and efficiently. Responsibilities: Create, maintain, and optimise HubSpot workflows and marketing automations. Manage audience segmentation, lists, properties, and workflow logic. Set up and support event-related communications and automation. Perform QA checks and validation of workflows, emails, forms, and campaigns before launch. Troubleshoot and resolve workflow, automation, and CRM-related issues. Support CRM operations, data quality, and campaign execution. Create and maintain SOPs, process documentation, and workflow maps. Track project progress, identify risks, and ensure tasks are completed on time. Identify opportunities to improve CRM processes and automation efficiency.

Requirements

Proven hands-on experience with HubSpot CRM. Strong experience with workflow creation, maintenance, and optimisation. Experience with marketing automation, audience segmentation, and list management. Solid understanding of workflow logic, triggers, filters, and enrollment criteria. Ability to troubleshoot and investigate CRM and automation issues independently. Experience conducting QA and validation of workflows and communications. Strong attention to detail and organisational skills. Excellent problem-solving and critical-thinking abilities. Ability to work autonomously and take ownership of projects. Experience creating SOPs, process documentation, and operational guides. Desirable Experience with event-related automation and communications. Experience using Miro for process mapping and documentation. Project coordination or project management experience. Experience supporting email marketing campaigns and automation. Work Environment & Expectations While this is a work-from-home position, it is important to note that this is a full-time role—not a freelance or flexible-hour arrangement. You will be expected to work a fixed shift and maintain a high level of professionalism and accountability, just as you would in an office environment. ✅ This role requires:

• Discipline and commitment to set working hours (strict shift times, not flexible)
• Use of time tracking software during work hours
• Active participation in team and client calls with your camera ON
• Consistent availability and responsiveness throughout your shift
• Treating this as a long-term, full-time job—not a side gig or freelance task

⏱ Payroll is processed bi-monthly. We’re looking for someone who values structure, is dependable, and thrives in a role that provides consistency and clarity. If you’re seeking stability and a team that appreciates reliability, we’d love to hear from you. Benefits 1. Monthly Salary: Php35,000 2. Salary will be paid on a bi-monthly basis on the 15th and 30th or 31st of each month 3. You will be paid extra for overtime and Philippines public holidays 4. Probation: 6 months and after Probation 10 days annual leave credits ​ 5 days of sick leave 5. HMO Offered after 6-month probation 6. 13th Month Pay after 30 days 7. Annual Salary Review 8. Laptop provided after 30 days 9. Permanent work-from-home role. You will have to use your own internet. 10. SHIFT TIMES: 7 AM to 4 PM Philippine time, Monday to Friday