[Remote] Director, Regional Marketing Lead (East Region)

Note: The job is a remote job and is open to candidates in USA. IDEAYA Biosciences is a precision medicine oncology company focused on developing transformative therapies for cancer. They are seeking a Regional Marketing Lead to support the commercialization and medical engagement strategy for darovasertib in metastatic Uveal Melanoma, working closely with thought leaders and cross-functional teams to enhance scientific engagement and launch readiness.

Responsibilities

• Develop and maintain strategic relationships with key academic and community thought leaders within assigned geography
• Identify emerging thought leaders and evolving treatment landscape trends
• Support ongoing engagement with KOLs, investigators, and key external stakeholders relevant to darovasertib and future pipeline assets
• Gather, synthesize, and communicate actionable marketplace insights to cross-functional stakeholders
• Identify opportunities to strengthen IDEAYA's presence within the melanoma and ocular oncology ecosystem
• Partner with Commercial Strategy & Marketing to support launch planning and execution activities
• Develop and execute regional strategic plans aligned to launch objectives and the overall Uveal Melanoma commercialization strategy
• Provide regional insights to inform segmentation, targeting, messaging, and account planning
• Collaborate with cross-functional teams to support launch readiness initiatives
• Support speaker identification, onboarding, and training initiatives
• Help execute peer-to-peer education programs and advisory boards
• Manage budget, and vendors to ensure high-quality, efficient execution and fiscal discipline
• Support development and execution of regional marketing programs and educational campaigns
• Support congress planning and onsite engagement activities (e.g., ASCO, ESMO, major regional meetings)
• Coordinate stakeholder interactions and insight capture during congresses and key events
• Partner closely with Medical Affairs, Value & Access, Training, Sales, and Commercial Operations
• Ensure compliant and coordinated engagement aligned with company strategy and regulatory requirements
• Contribute to development of field insights processes and stakeholder engagement best practices
• Significant Air Travel within the U.S. a minimum of 50% (10 days per month or 6 weeks per quarter)

Skills

• Bachelor's degree required; advanced degree preferred
• 8+ years of biotechnology/pharmaceutical industry experience with oncology focus preferred
• Experience in one or more of the following: Brand marketing, Thought leader engagement, Field strategy / Sales, Commercial launch planning, Market development
• Demonstrated ability to build and maintain relationships with oncology thought leaders
• Demonstrated excellence in oncology commercialization, launch execution, and business planning
• Excellent communication, collaboration, and strategic thinking skills
• Ability to travel extensively within assigned region and to major congresses
• Significant Air Travel within the U.S. a minimum of 50% (10 days per month or 6 weeks per quarter)
• KOL engagement experience in oncology and especially rare oncology is preferred
• New oncology product launch experience is preferred

Benefits

• Merit-based salary increases
• Company discretionary short-term incentive plan participation
• Company discretionary stock option awards (based on board approval)
• Medical/dental/vision coverage (100% company paid for employees and 90% company paid for dependents)
• 401k
• ESPP
• Wellness programs
• Work-from-home flexibility
• Reasonable accommodations for medical or religious reasons

Company Overview